Experience
Some of the markets I have worked in.
Football, gaming, esports, entertainment. Most often ownership groups, sovereign-linked properties, league bodies, and the senior people inside them. Work has ranged from launch positioning to governance through periods of pressure.
Work that sits with executive teams, legal, and the regulator - the part of financial services communications that isn't customer-facing. Across the UK, Europe and the Gulf, and wherever a regulated institution needs to be understood by the people who shape its environment.
Engagement with ministries, regulators and political offices in the UK, Europe and the Gulf, both on behalf of commercial clients and inside organisations that are themselves quasi-governmental.
Most often public-sector technology programmes, and the politics around new market entries - where a UK or European regulator is the audience as much as the customer.
Embedded adviser to the senior leadership team, supporting governance, announcements, partnerships and international positioning in the early years of new ownership.
Public-sector engagement and policy strategy across the UK and Europe, including market access into the Netherlands and Finland, and reputation management on UK government COVID-19 support programmes.
International media positioning and the announcement of major commercial partnerships, raising awareness through a phase of rapid expansion.
Communications, operational and governance programmes connected to national transformation; advising the executive on positioning and attracting investment.
Public affairs, reputation and stakeholder programmes for international blue-chip banking, insurance and capital markets clients, through UK withdrawal from the European Union and the regulatory environment of the period.
Public affairs mandates for a global sports league and a regulated gaming business, driving awareness and sentiment with people who matter to support commercially favourable outcomes.